Johanna Tannerfors thrives in creative chaos. While managing multiple work streams, client projects, and designers often require her to think three steps ahead, Pattern’s hyper-efficient Director of Project Management says she can’t imagine a better role. As the first full-time Pattern employee, she shares how Pattern co-founders Mike Janiak and Isaac Newton inspired her to leave her freelance lifestyle, the power of a human-centered approach, and the importance of simplifying—for teams and clients alike. Read the rest!

Landon Febuary was craving a change. After spending 10 years helping build e-commerce and web design agency LiveArea from the ground up, the Portland, Oregon-based creative director decided to freelance for a while. With a client list a mile long, including creative campaigns for big names like Starbucks, P&G, Smith Optics and Mountain Hardware, he had the experience and confidence to choose his next step. Now a few projects into collaborating with Pattern, the seasoned designer, outdoor enthusiast, and Colorado native says he’s learning something new every day. We caught up with Landon to hear about his experience as a Pattern freelancer, the power of user-centered design, and why he just might consider a full-time role far sooner than he imagined. Read the rest!

As founders ourselves, we get it. Every little decision can feel excruciating. We wake up in the middle of the night with a random idea for a service offering. We spend endless hours discussing hiring new team members because we’re clear that team matters most. We care deeply about every output, every client meeting, and every touchpoint of our own brand. Pattern is the culmination of years of hard work and experience, it’s an agency built to make our lives—inside and outside of work—the best they can be. So when we started Pattern, we set an intention to work with companies whose founders and missions fed our souls, too. Read the rest!

Sarah Buehler spends her days imagining a user’s mindset. The user interface designer brings a depth of experience and an empathetic approach to every project. With a passion for human connection and a career spent learning and pushing herself at every turn, she shares what it’s like to be part of the growing Pattern team, a few recent projects, and how creative inspiration often comes when you least expect it. Read the rest!

Fast-paced turnarounds and companies with impact give Erica Randhawa energy. With a background in fashion design and many years of agency experience under her belt, the illustrator and web designer-turned art director brings a unique perspective to Pattern’s team. She shares why she jumped at the chance to help build Pattern from the ground up, how she pushes the boundaries of design on the daily in her current role, and why sustainability and diversity keep her stoked. Read the rest!

Working with clients has been core to Jenny Ta’s entire career. After studying Communication Studies at UCLA and cutting her teeth in client work as a digital strategist for OMD/Media Arts Lab, the UX designer explored the world of music streaming in a sales role at Spotify. At the time, design was just a passion project. Fast forward a few years, a slew of design courses and a lot of hands-on experience later, and Ta now spends her days thinking carefully about the user experience for Pattern’s clients. Her favorite parts? Learning from incredible founders and vibing with the Pattern team over design ideas—or culture updates—at their Berkeley, California studio. Read the rest!